A quick Google search for “business cards” or “advertising flier”, and you find a myriad of DIY options, most being relatively inexpensive, often with a very quick turnaround. So why hire a professional designer?
- There is an entire vocabulary filled with words and phrases such as “kerning”, “spot colors”, “hierarchy”, and “ascender”. Knowing what these are, why they are important, and how to use them correctly separates the pros from the DIYers. (If you’re interested, here is a simple, fun list to learn design terms).
- Color harmony is not just a myth. Certain colors evoking emotions is not just a myth. Personally, you may love how yellow and red look together, butif you’re selling hardware, you don’t want folks to be thinking about carnival hot dogs. A professional knows how colors make your audience feel and how colors work best together.
- Every project is an investment in your brand, no matter what size your business is. When you have a relationship with a professional designer, they will help produce and protect your brand image. When you choose a DIY design and printing option, it can be difficult to maintain consistent branding with your next project. If you order business cards first, then you’d like to design an advertising flier, it can be much more difficult to maintain consistency.
- You are able to support other local businesses. By hiring a professional designer who has relationships with local printers and suppliers, you are able to support local business owners. A DIYer often doesn’t have the correct programs or knowledge to prep files correctly for printing companies, creating room for error and frustration.
Don’t risk missing your target market. Find a professional designer who will align with your goals and propel your business forward.
I think something every mom can relate to is days that are hard. I just have one little 8 month old, and some days are hard. I try to remind myself that these days are fleeting and that the hard days are no one’s fault. I love this saying and wanted to hang it in the boy’s room. Then decided that I should make a girl version. Free printables are below, and remember to LET THEM BE LITTLE. <3
Click images above to download
This was a personal project I’ve wanted to do for quite some time – I strive to exemplify the wife in Proverbs 31. Some of these things are harder for me than others, and some days I feel like I’m much farther away from representing this Godly woman. I keep these attributes in my prayers, and hope that someday I can say a handful of these are true about me. I wanted to create a poster as a reminder, to hang in a place I see often.
A very good friend was the Executive Director at Junction City Local Aid, and they needed a logo designed. It was a nice change of pace to do a volunteer project, and it was so fun. We wanted the logo to showcase all of the different services of the Local Aid office. CLICK HERE to visit JCLA’s Facebook page for more information on how they serve our community!
Cary over at B&I Hardware & Rental contacted me about a logo redesign. It was a fun, detailed project and recently they had new signs made featuring the new logo. CLICK HERE to visit B&I Hardware & Rental Facebook page!